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Fig. 1. In the marquee HOSCH presented selected products from its product range. Photo: HOSCH/Arne Pöhnert

Customer retention in difficult times

Customer retention despite corona: HOSCH Fördertechnik GmbH, Recklinghausen/Germany, invited customers to its first in-house trade fair, which was held under the motto “HOSCH 360°” on 18th to 19th November 2021.

Numerous HOSCH customers from Germany and the neighboring German-speaking countries took advantage of this opportunity to gain an overview of the current state of belt conveyor cleaning at HOSCH, a company with global operations that remains owner-managed in the second generation.

Superior belt cleaning was the common theme connecting the various exhibits and demonstrations at the pop-up “exhibition grounds” at HOSCH headquarters. Visitors had the chance to watch HOSCH scrapers in non-stop operation on moving belts in the training room and to gain an overview of the complete HOSCH product range in the marquee (Figure 1). Monitors had been set up to show how the digital HOSCHiris system works and a HOSCH service van in the outdoor area served as a “workshop on four wheels.”

On both days of the trade fair, the youngest product developed by HOSCH engineers, the HOSCH type A1 sprung-blade scraper, was the center of attention. “Dur-ing the corona pandemic, many important trade fairs were cancelled. In this situation, we decided to hold our first in-house trade fair to stay close to our customers despite social distancing,” explained Cornelia Kill-Frech, Managing Partner of HOSCH Fördertechnik GmbH.

The response from the trade-fair visitors was very encouraging, said Kill-French. “We received a lot of positive feedback and forged valuable new contacts.” At the end of the official trade fair, she threw a small party – together with Managing Directors Dirk Heidhues and Ansgar Frieling – to thank everyone at HOSCH who had helped make the first in-house trade fair a success. “It was a great team effort,” she said.

The HOSCH Group employs about 150 people throughout Germany. A total of 19 HOSCH companies on five continents create a tightly knit sales and service network. About 500 people work for HOSCH worldwide. This global team guarantees HOSCH customers working in various areas of materials handling effective solutions to even complex problems affecting their belt conveyor systems.

Further information:
HOSCH Fördertechnik Recklinghausen GmbH